Phase 1 - Wireframed an interchangeable module system.​​​​​​​
Phase 2 - Skinned wireframes and presented them to stakeholders.​​​​​​​
Phase 3 - Built out individual module PSDs and set up an easily-accessible file system. I also created a style guide to ensure cross-team quality and consistency.​​​​​​​
I worked directly with an artist to create custom illustrations for the triggered welcome campaign which hadn’t seen an update in over 3 years. ​​​​​​​
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